How Can a Business Strategy Coach Impact My Business?
It should come as no surprise that I am a big fan of embracing goals that move our needle closer to success. To do that you must step into your career with courage, a purpose-driven mindset, and some carefully considered tactics. This is where a business strategy coach can help.
Many prospects ask me:
What process does a business strategy coach follow? It sounds… complex.
And how can a business strategy coach impact my business, if at all?
All good questions my friends, and I’ll answer those today.
First, I want to talk about two elements of my coaching process that allow you to put in the right kind of work to realize your dreams. I’m talking about courage and mindset.
Both are foundational in building a strategy. Without courage and a solid mindset, you just might spend your professional career sitting stagnantly as those dreams pass you by. This is what many people seek out help with, and find themselves a business strategy coach.
How to step out with courage and shift our mindset
The business strategy coaching process can help you:
Build structure and discipline into each day that allows the cultivation of a courageous spirit.
Get comfortable with and excited for new experiences.
Create your own personalized call to action through activities like visualization, word-of-the-year daily affirmations, and giving your dreams a voice.
Embrace a mindset that is free of negative self-talk and full of kindness.
Flesh out a list of actionable goals and provide the structure necessary to accomplish them.
A good business strategy coach can help you find, within you. everything you need to achieve your goals and shift your mindset.
What is the business strategy coaching process?
My process and strategy involve goal setting, then mapping a course toward them that perfectly aligns with my coachee. Author Bo Bennett once said, “A dream becomes a goal when action is taken toward its achievement.” One of my favorite parts of being a creatively-minded business strategy coach happens to be my specialty—creating customized tactics to help clients embrace their goals and realize their dreams.
What’s interesting is, while several people may have the same goal, how they achieve it and the steps required to make it happen are always…always…different.
Why?
Have you heard of AAA’s Triptik app? It’s a GPS-based app that lets users create a customized road trip based on their interests, and it also happens to provide the perfect analogy for customized tactics.
Imagine you’re planning a weekend getaway to Portland. There are likely thousands of other people on the road who are making the same trip…but where they choose to spend their time on their way to the destination will likely be quite different. Some will want to explore the wilderness and pull off for a quick hike. Others may want to detour for a little shopping or stop at one of the many microbreweries in the area. While the destination is the same for everyone traveling to Portland, the strategy for getting there is different.
A Triptik for business strategy coaching
There is no such thing as a one-size-fits-all method when helping people achieve their goals. Your dreams and how you achieve them are as unique as you are, and they can only be achieved by paying attention to the details.
So, how can a strategy coach impact your business specifically?
Your business will benefit in countless ways! You and your coach will work to create an actionable list of customized tactics that will remove stumbling blocks and keep you focused as you set out on a path to success.
You’ll also learn what it means to “lean in”… to troubleshoot as you go.
What’s working?
What isn’t?
What adjustments or fine-tuning must be made to the plan to keep things running smoothly?
You don’t need to go out on the journey alone. Let your business strategy coach serve as a sounding board for you as you navigate the road to success. You can be sure they’ll hold you accountable while cheering you on every step of the way.
